AI seller for a clothing store: sizes, colors and exchanges

Why clothing stores lose sales in chats

Anyone selling clothes on Instagram knows the picture: under every new post and in Direct, the same questions keep coming. "Price?", "Do you have M?", "What colors?", "Can I exchange it?" The owner types the same answers again and again all day, and in the evening, when people scroll after work, the messages pile up even more. While a customer waits, they keep scrolling and spot a similar dress in another shop. Clothing is often an impulse buy, and the interest lasts minutes. Replying "price in DM" and then going silent for hours frustrates people, and the sale quietly goes to a competitor.

Sizes and colors from your own data

The AI seller replies in WhatsApp, Instagram Direct, Telegram and Facebook Messenger at any hour, in the customer's language. It uses only the data you provide: model prices, your size chart, available colors, fabric, delivery, exchange and return terms. If your notes say "this model runs small, take one size up", the AI seller will say so too. Prices and discounts pass a separate check before sending, so when someone asks "Is there a discount if I buy two?", it will not invent one. If your data does not say whether a size is still in stock, it tells the customer it will check and sends you the question in Telegram. You reply by text or voice, and it writes a clean answer.

Screenshots, photos and voice messages

In fashion, customers rarely describe an item in words. They send a screenshot of a story or a post and ask "How much?" The AI seller understands the image and matches it to your product card. Building those cards is easy: you upload all your photos at once, the AI seller groups them by model, and your Instagram posts are pulled in automatically. When a customer says "Show me this one in beige", it sends a photo of the same model in that color from your library. It also understands voice messages, so a customer who records a long question still gets a proper answer.

An example conversation

This is how it might go (prices and terms are only an example). Customer: (sends a screenshot of a post) Do you have this dress in black, size M? — AI seller: Hello! This is the "Lina" dress, 69 ₼. In black we have S, M and L. According to our size chart, M fits sizes 44–46. Here is another photo in black. — Customer: And if it doesn't fit, can I exchange it? — AI seller: Yes, an item with the tag still attached can be exchanged for another size within 7 days. Shall we place the order? Please send your address and phone number; delivery within Baku is 5 ₼.

Orders, delivery and exchanges

In clothing, a wrong size or color costs time and money later. So the AI seller asks for everything: model, color, size, quantity, address, phone and delivery day. If the customer picks several items, it puts them into one order and sends it to you ready to process. It explains exchange and return terms exactly as you wrote them, without changing them or promising more. You can take over any conversation whenever you like, and one button hands it back to the AI. If a customer asks, the AI seller openly says it is an AI assistant.

Where the limits are

The AI seller cannot see your stock room. If you do not update your data when a size sells out, it will not know and will forward those questions to you, so keeping stock levels current pays off. It cannot touch the fabric either: it talks about fit only from your size chart and descriptions, and never promises "this will definitely suit you". Complaints about defects, disputed returns, wholesale orders and custom tailoring are better handled by you. Those conversations come to you in Telegram, and you can join the chat whenever it is needed.

How to get started

Everything is set up without a programmer, from your phone. First, fill in your data: prices, size chart, colors, fabrics, delivery, exchange and return terms, opening hours. Then upload all your product photos at once; the AI seller sorts them into model cards and adds your Instagram posts on its own. In the test chat, write as a customer: send a screenshot, ask about a size, ask for a discount. If you like the answers, connect Instagram, WhatsApp, Telegram or Facebook Messenger. The first 7 days are free, up to 50 dialogs, no card needed. A dialog is one customer during one day.

AI seller for clothing stores

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