An AI seller or a sales manager: what should a small business choose

An honest comparison: where AI does better than a person, where it does not, and how to combine the two in one shop.

What a manager does in chats

Most of the time a manager answers the same questions: price, availability, delivery, address. The manager works set hours, while messages also come in the evening and at weekends.

Where AI is stronger

AI replies at once and at any time, does not tire of the same questions and speaks the customer’s language. It can hold many conversations at the same time.

Where a person is stronger

A person is better at handling conflicts, unusual orders and situations that need flexibility. A discount on special terms or a refund should be decided by whoever is responsible for the business.

How to combine them

A pairing works best: AI takes the routine conversations and collects the order, and a person steps in at the important moment. That way the manager or the owner spends time only on what needs a decision.

How to work out the benefit

Compare the cost of the service with an employee’s salary and look at how many messages arrive outside working hours. The easiest way is to test it on your own business during the free trial.

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